For the Graphic Communications Industry 

Lead with a
competitive advantage.

show me amazing content marketing  build a WORLD CLASS MARKETING PLAN 

About KnowledgeTAP Marketing™

KnowledgeTAP Marketing is an exclusive content marketing program designed specifically for print and graphic communication organizations. It places your brand directly in the mailboxes and Inboxes of marketing and communication professionals, creatives, and direct marketing specialists.  Delivered in both print and digital formats, the touch points are planned and consistent, the content is relevant and valuable. Our KnowledgeTAP Marketing Program includes:

 

Custom-Branded Quarterly Publication

A nationally-awarded publication designed and written specifically for your target audiences. Each issue is custom-branded to your organization for you to deliver in both print and digital format.

Digital Marketing

Coordinated and custom-branded digital marketing resources are delivered quarterly with your publication, providing relevant and fresh content for your website.

Quarterly Promotional Giveaway

Complimentary giveaways serve as inbound marketing campaigns with online registration to capture data and influence website engagement.

Social Media Marketing

Program members receive social media posts that correlate back to the content of the publication, linking to your website and the digital edition of your publication.

Our Mission

Our goal is to help print organizations develop exceptional marketing and sales professionals that are smarter, better prepared, and more connected to their audiences.

We do this by providing great marketing and educational products that will advance their knowledge and promote their individual and organizational credibility.

Our Philosophy

 

 

Think like a marketing organization. Your roots may be in the manufacturing and execution side, but where your customers are going is where you need to be focused. Our goal is to put you in the room even before your salespeople get there. It’s time for you to play on your own playground, and market yourselves appropriately.

Cindy Woods – President/CEO, The CMO Team

ABOUT THE CMO TEAM

At The CMO Team, we are strategic thinkers of powerful marketing for print and graphic communication organizations. We compliment your marketing expertise with ours. Our ideal relationship is with an organization whose leadership, culture, direction, and marketing embrace a much bigger vision, seeing beyond being labeled as a “traditional printer”. 

 
 

CMO Marketing Support

Not sure what kind of marketing help you’d benefit from? The CMO Team brings decades of hands-on marketing and sales expertise specific to the print industry. No gimmicks. No “fluff”. Our services tend to look different for each client, with each engagement tailored to your specific level of need.

 

Events

From on-site client events with exclusive presentations to online webinars—your events should inspire, educate and entertain to be worthy of your guests time, and your investment of resources. It’s not our first rodeo! We’re experts at creating exceptional client engagement events.

 

Campaign Strategy, Development, and Design

Announcing the addition of a new inkjet press? Looking to position your company or a sales team as experts in a vertical market? We develop powerful campaigns that you then execute on. Best part? There’s no learning curve for us. Hands on, heads down—till every detail is done.

 

Zone-Protected

To protect the investment of our clients, The CMO Team reserves the right to restrict delivery of its services and exclusive products by geographic area. Who might we end up working with—you, or one of your competitors? Go ahead, make the call. We look forward to hearing from you today.

 

Happy Clients

We're easy to work with, fun to get to know, and build lasting relationships with our clients.
Matter-of-fact, you might even get some home-made cookies from us on special occasions.

We’re pretty sure you’ll like that!

  • We were considering producing a publication as part of our marketing, and this was exactly what we were looking for.

    We were considering producing a publication as part of our marketing, and this was exactly what we were looking for.

    Marketing Coordinator: $25M print organization
  • We value the relationship we have built with Cindy and her team, and know the high level of service we can expect.

    We value the relationship we have built with Cindy and her team, and know the high level of service we can expect.

    President: $12M print organization
  • The publication content and design are outstanding, and our sales team and customers love it. This is marketing that gets us noticed.

    The publication content and design are outstanding, and our sales team and customers love it. This is marketing that gets us noticed.

    Vice President: $5M print organization
  • We wanted more than random mailings about our services. This program is planned and delivered to us throughout the year by Cindy and her team, and it’s lightyears beyond what we could produce for the investment.

    We wanted more than random mailings about our services. This program is planned and delivered to us throughout the year by Cindy and her team, and it’s lightyears beyond what we could produce for the investment.

    President: $12M print organization
  • Three big reasons we love it:
    Industry relevant content, professionally developed,
    and easy to implement.
    It’s marketing that our customers love.

    Three big reasons we love it: Industry relevant content, professionally developed, and easy to implement. It’s marketing that our customers love.

    President: $6M print organization
  • Content Marketing
  • Website Development
  • Social Media Strategy
  • Sales Team Consultancy
  • Strategic Marketing
  • KnowledgeTAP

Content Marketing

Get in touch with us!